General Electric, one of the biggest corporations in the world, use VR extensively for sales and marketing. Asian Utility Week at the Impact Arena is one of the biggest expos in this sector and with hundreds of businesses competing for attention, a VR installation is the perfect, cost effective way to engage with delegates who might otherwise be a bit bored with leaflets and powerpoint presentations.
We’ve been involved in setting up VR installations for several of their expos and sales events. We were able to install their proprietary VR marketing suite onto our workstations. This allowed delegates to experience the custom VR experience as intended.
General Electric find that their potential clients are more likely to engage with them when they have cutting edge technology to try on their stand.
If you would like to find out how we can provide similar results for your business at your next expo, please get in touch.