VR for marketing and sales | The VR Guys

VR for marketing and sales


Providing an experience, not just another presentation




Touring Aviagen facilities in New Zealand with VR headsets in Bangkok, guided by Aviagen’s own experts.


Aviagen provide poultry breeding stock to customers around the world. Their farms meet the highest standards of cleanliness, safety and bird welfare. This involves strict biosecurity protocol, which means it’s not practical to organize on-site customer visits. 


Aviagen came to us with a brief for incorporating Virtual Reality into their training academy as a way for customers at seminars to tour the facilities and farms using a synchronized VR experience. 


At short notice we were able to provide a reliable, synchronized platform with Oculus Go headsets for 70 attendees. With our team of VR staff and our partners Showtime VR we built a robust system which allowed all attendees to get a great experience, touring Aviagen facilities in New Zealand from the conference hall in Bangkok, guided by Aviagen’s own experts.


This pilot project, titled, “Take a step into an Aviagen farm,’’ is intended to deepen the learning experience by immersing customers in a realistic farm environment. The user can look anywhere around them at at the Ultra-High Definition video as details are pointed out by experts. Feedback from the attendees has been fantastic, not just a talking point but a shared experience that some said really felt like being there.


We look forward to developing this project so expect to see more of this exciting innovation at future Aviagen events. If you are interested in using VR for marketing or training, please get in touch.